This is the starting/home page of the WIKI project.
This is a project designed and implemented by the students taking part in the course "Market Entry Startegies: European Dimension" under the supdervision of Jean Monnet Module Leader, Dr. O. Galak.
Globalization, Europeanisation and IB
Cultural Environment of IB
Political Environment of IB
Internationalization as Business Strategy
Corporate Social Responsibility
Exporting Strategy
Global Sourcing
Foreign Direct Investments
Licensing&Franchising